About SF Design Week

Explore what makes design in the Bay Area so unique. From tech inventions to culture changing products, human centered design, emerging fashion to international architecture, San Francisco Design Week is an opportunity to experience the regions unique design talents, impact and innovations. From household products you use in your home and car to tech you wear or carry in your pocket, San Francisco is a hub of innovation like no other. We’ll discuss, debate, explore, celebrate and showcase San Francisco’s broad influence on the design world and beyond.

SF Design Week spans the entire Bay Area from Silicon Valley to the city of San Francisco. With more than 60 studio tours and 200 events throughout the week featuring world-renowned designers, entrepreneurs and innovative thought leaders.

Contact SFDW

Have questions or want to request a press kit?

415 626 6008
130 Sutter Street, Suite 600
San Francisco, California 94104

Apply to Exhibit at SFDW 2018!
Apply to speak at SFDW 2018!
Dawn Zidonis Design

Dawn Zidonis
Executive Director

Phil Hamlett Design

Sirinapa Clarke
Executive Assistant

Dawn Zidonis Design

Mairi Yunits
Producer, Hub & Opening Night

Phil Hamlett Design

Angelica Rabang
Project Manager

SF Design Week is a community event led by a team of advisors and a core committee which represents the diversity of design disciplines in the Bay Area. The event is produced by AIGA SF, the professional association for design, a 501(3)c and the oldest and largest membership association for professionals engaged in the discipline, practice and culture of designing.


Visit aigasf.org

2017 Advisors

John MaedaAutomattic Global Head, Computational Design + Inclusion

Nancy Evars + Dimitra Anderson Co-Founders

Alex SchleiferAirBnB, VP of Design

Sade BorgheiSnøhetta Senior Architect

Ti ChangCrave Co-Founder and VP of Design

Ana Arriola, Samsung VP of UX & Design; Champion of LGBTQ community

Trevor HubbardButchershop Founder

Barry Katz
IDEO Fellow

Core Committee

Committee Leads

Lily Shen Design

Lily Shen
President, AIGA SF

Lily is an executive director in marketing at IDEO who is passionate about building brands and experiences that people love.

Max Batt Design

Max Batt
Interactive Lead

A Bay Area product designer focused on emerging experiences, Max brings his passion for interface and systems design to SF Design Week. Max leads strategy and design efforts related to sfdw.org.

Joe Miller Design

Joe Miller
Events Chair, South Bay

Joe Miller is a designer and design educator. His work has been widely published and exhibited, and is included in the AIGA Design Archives.

Paige Loczi

Paige Loczi
HUB/ Opening Night
Experience Lead

Founder + Creative Director at LOCZIdesign. Paige loves what she does and thrives in an environment full of talented, fearless people.

Shelby Jones

Shelby Jones
SFDW Volunteer Coordinator

Shelby is a designer and strategist at Great Monday. People are her passion, serving them through visual communication is her goal.

Priti Kapadia

Priti Kapadia
AIGA Volunteer Coordinator

Priti returns to San Francisco Design Week in 2017.

Ti Chang Design

Robin Juan
Events/ Studio Tours Lead

New to San Francisco Design Week in 2017.

Ti Chang Design

Christine Liao
Publications Lead // Interactive

UX Designer at Autodesk who loves creating beautiful and impactful experiences. Christine is passionate about design as a platform for outreach and education.

Ti Chang Design

Mary Banas
Studio Tours Lead

Mary Banas is a strategic designer and dedicated design educator currently teaching at California College of the Arts. Mary brings her passion for connecting people to SF Design week with the studio crawl.

Ti Chang Design

Dong Yu
Live Editorial Co-Lead

A designer and project coordinator in marketing. Excited to bring his passion for design to SF Design Week.

Ti Chang Design

Jonna Constantine
PR/ Marketing Lead

Media and agency veteran. Excited to champion SFDW’s breadth of opportunities in 2017.

San Francisco Design Week Committee Members


Nicole Erthein
UI Lead

Mike Brand
Product Lead, News

Sahar Sarabandi
UI + UX Design

Marina Pardini
Email Marketing // Campaigns

Micaela Brookman
News & Strategy

Anna Smylie
Email Marketing + Web

Brian Maggi
Intake Lead

Events + Studio Tours

Tacettin “Osman” Sazci
Studio Tours Coordinator

Roslyn Coutinho
Studio Tours Coordinator

Fiona Smith
Events Coordinator

Jane Guan
Events Coordinator

HUB & Opening Night

Paige Loczi
HUB/ Opening Night Experience Lead

Dana Holliday
HUB/ Opening Night Coordinator

Suzan Ozcelik
HUB/ Opening Night Coordinator

Hettie Zhang
HUB/ Opening Night Experience Lead

PR & Marketing

Paige Loczi

Suzan Ozcelik

Edison Giang

Partnering Organizations



AIGA brings design to the world, and the world to designers. As the profession’s largest community, we advance design as a respected craft, strategic advantage and vital cultural force.


AIA San Francisco

AIA has been the leading professional membership association for licensed architects, emerging professionals, and allied partners since 1857.

Cal Academy

The California Academy of Sciences

The California Academy of Sciences is a world-class scientific and cultural institution based in San Francisco.

Center for Arch Design

The Center for Architecture + Design

The Center for Architecture + Design enhances public appreciation for architecture and design, both locally and internationally, through exhibitions, lectures, tours, films, and other programs that reveal the richness of the design arts.

Jewish Museum

The Contemporary Jewish Museum

The CJM has distinguished itself as a welcoming place where visitors can connect with one another through dialogue and shared experiences with the arts.



The IDSA has roots reaching back to 1938 and founded in 1965, the Industrial Designers Society of America (IDSA) is the world’s oldest, largest, member-driven society for industrial design.


The Istituto Italiano di Cultura of San Francisco

Cort. Italia promotes Italian language, culture, and the best of Italy in its assigned consular area by disseminating information about Italy, offering scholarships, and presenting cultural events.



The IxDA is a global network dedicated to the professional practice of Interaction Design.



The SEGD is an association of people who create content-rich, emotionally compelling, experiential spaces for a wide range of environments, from hospitals and transit hubs to museums and educational campuses.


San Francisco Fashion and Merchants Alliance, Inc.

SFFAMA is a 501(c)3 education and economic development non-profit corporation and the largest fashion industry organization in California.



The American Society of Interior Designers (ASID) is a community of designers, industry representatives, educators and students committed to interior design.

California Book Club

The Book Club of California

The Book Club of California is a non-profit, membership-supported organization founded in 1912. The Club supports book making, fine printing, design, typography, illustration, literature, and scholarship through a dynamic series of publications, public programs, and exhibitions related to the history of the book in California and the West.